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Business Management and Marketing: Company, Markets & Statistics
WARC provides information and insight in the global marketing, advertising, media and research industries. Use 'Topics and Trends', 'Topic Pages', the 'Best Practice' series and 200 Euromonitor Company Profiles. 'Forecasts and Trends' includes 'Takeaway Charts' includes marketing modles and general trend data.
This full text database includes the complete available electronic backfile for most newspapers, providing full access to the articles, columns, editorials and features published in each. Some backfiles date as far back as the late 1970s.
US Newsstream enables users to search the most recent premium U.S. news content, as well as archives which stretch back into the 1980s featuring newspapers, newswires, blogs, and news sites in active full-text format. For academic and public libraries, US Newsstream offers exclusive access to the Los Angeles Times, Chicago Tribune, and co-exclusive access (with Factiva) to The Wall Street Journal. US Newsstream also offers one of the largest collections of local and regional newspapers, and is cross-searchable on the ProQuest platform.